Whittier College Business Perspective

Authors

Carl L. Randolph , Ph.D., U.S. Borax and Chemical Corporation
Richard Ashbran
Tom Sonntag
Arturo C. Porzecanski
Douglas Freeland
James M. Brown
Frank J. Schranz
John M. Newkirk

Publication Date

Winter 1970

Document Type

Article

Comments

1. Vigilance vs. Villainy in Environmental Pollution

3. The Marketing of a Political Candidate: Ronald Reagan 1966

8. Cognitive Balance and Decision Making

13. Issues in International Economic Integration

18. The Effective Use of Fear in Advertising

24. Extensions of McLuhan: Machine Age Managers and Electronic Age Workers

Recommended Citation

Randolph, C. L., Ashbran, R., Sonntag, T., Porzecanski, A. C., Freeland, D., Brown, J. M., Schranz, F. J., & Newkirk, J. M. (1970). Whittier College Business Perspective. Retrieved from https://poetcommons.whittier.edu/busadm/4

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License