Date of Award

2014

Document Type

Research Paper

First Advisor

Jennifer Holmes

Second Advisor

Charlie Eastman

Abstract

Joseph Campbell spent his whole life studying mythology and his concern with universal themes found globally of the human experience. A universal structure emerged from his work, as he referred to the Hero’s journey” or monomyth. Campbell has urged that consuming mythology helps in recognizing the wonder of the universe, understanding its science and logic, creating and confirming social order, and teaching us how to live. With a rising globalized world, how do we find connections between cultures that were once separated entirely? Mythology can be the source we tap in to for an answer. Leaders are understood to be great storytellers. They are able to capture the essence of the moment with a framework that has been imbedded into human culture- narrative. Visionary leaders who have changed the world seem to be the greatest storytellers. They have mastered the art if narrative, challenged it, and created their own narrative, in essence their own legend. Understanding how and why mythology is important for leadership brings quality to a leader. John F. Kennedy was a great leader. He and his administration were able to capture the American audience, influence a globalizing world, and deter what could have been disastrous conflicts and threats. His use of incorporating mythology, especially those with universality, made his speeches legendary. The persona Kennedy portrayed through his dialogue was a powerful source of influence. His legend lives through his words.

Comments

WSP Major: Leadership and the Narrative Arts

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